MAGIC® Programs

MAGIC® of Customer Relations


Make A Great Impression on your Customer® and deliver meaningful and memorable customer experiences. When you choose to create a true MAGIC® culture, you will build trust, strengthen relationships and increase loyalty.

Train and Certify your own team of MAGIC® of Customer Relations Facilitators to maximize your investment, continue your ongoing commitment to service culture, and reaffirm your mission & values to your team and customers.

It’s not just a workshop. Ask us about how we can help you sustain the service skills.

Live Virtual

In-Person

  • Develop your associates’ ability to deliver exceptional service to every customer—external or internal. Whether that interaction occurs in a contact center, an office, a retail establishment or in a customer’s home, MAGIC addresses your unique phone and face-to-face contacts.

    • Develop the MAGIC Mindset of Service

    • Establish MAGIC Relationships with Others

    • Express MAGIC Accountability

    • Handling Difficult Situations with MAGIC

  • Customized: Realistic job-related scenarios are created for recorded skill practices

    Individualized Coaching: Behaviorally-specific feedback is provided to each participant for performance improvement in the class and on the job.

    Free Online Reinforcement: Participants receive a free three-month license to access three MAGIC Workouts, our online reinforcement tool.

  • Course is two days in length and can be adjusted to fit client needs; e.g.: Deliver in consecutive half-days or in two-days, one day or via webinar

MAGIC® Leadership


Supports individuals to transform themselves into leaders, and develop the strong foundation of trust that teams and organizations need to achieve and exceed their goals.

MAGIC® Transformational Leadership and
MAGIC® Leadership from Peer to Leader programs offer extensive insight into creating strong foundations of leadership.

Live Virtual

In-Person

  • Participants gain insight and skills to lead themselves and others. They learn our leadership model to increase their personal influence in the organization and inspire others.

    • The MAGIC Leadership model

    • Meeting for results – optimize goal setting and decision making

    • How the three types of messages we send can help you manage relationships and effectively get tasks done

    • Importance of coaching

    • How to create trust and inclusion, lead former peers

  • Each program is tailored to the context of the organization and the specific needs of the audience. The course is highly interactive and practical, and participants explore their purpose and create a personal leadership vision. Using various skill practices, they engage in leading meetings and coaching others.

    Through a combination of our proven leadership model, using a highly interactive approach, and providing effective take‐a‐way tools, participants learn to choose their actions and behaviors to support their success.

    Depending on client needs, pre reading/assessment and post reinforcement is available.

  • This is a one or two‐day program.

ALL MAGIC® PROGRAMS

MAGIC® programs deliver hands-on, simulation-based, experiential learning. Empathy, respect, caring, and accountability are at the core of MAGIC, and the reason why these programs transform behaviors from transactional to relational. Every program is tailored to actual job-related scenarios, and includes individualized coaching for behaviorally-specific feedback, plus free online reinforcement.

Delivery of MAGIC® Programs

  • LIVE VIRTUAL TRAINING

    Communico’s top facilitators deliver all
    MAGIC® programs and services live using
    many virtual platform options that best
    meet your training needs.

  • IN-PERSON TRAINING

    Communico’s top facilitators bring our
    MAGIC® programs and services to you,
    delivering the training experience live and in-person.

  • YOUR MISSION, YOUR VALUES

    Incorporated in both Live Virtual and In-Person training, Communico tailors all MAGIC® programs and services around your mission and values using our customizable training approach.

Who Uses MAGIC® Programs?

  • Financial Institutions

  • Transportation Companies

  • Automotive Groups

  • Insurance Providers

  • Retail Establishments

  • Delivery Companies

  • Fast Food / Quick Serve Chains

  • Airlines

  • Lending Companies

  • Property Companies

  • Healthcare Providers

  • Logistics Companies

  • Local / State Municipalities

  • Wealth Management Firms